Social Campaigns – A Simple Trick for Viral Videos

Do you the remember the first thing you learned? Coca Cola’s”Choose to Smile” social campaign reminds you the first thing you learned. A one and a half minute video beautifully reminds you that smiling is necessary and is contagious. The jingle is perfectly matched with the theme and one cannot stop smiling seeing this video. The […]

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What is success in a Super Bowl commercial?

When we talk about Super Bowl commercials we think the only thing they focus on is humor, sex, and animals. While there were many cool commercials that used those elements, the one that caught my attention was the one from Always –“Like a Girl.” In this commercial we can see clearly the intention is to […]

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