Social Campaigns – A Simple Trick for Viral Videos

Do you the remember the first thing you learned? Coca Cola’s”Choose to Smile” social campaign reminds you the first thing you learned. A one and a half minute video beautifully reminds you that smiling is necessary and is contagious. The jingle is perfectly matched with the theme and one cannot stop smiling seeing this video. The […]

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Election Process and Leaders for Tomorrow

University elections are right around the corner and there is great hype all around campus. Election processes in Pakistan have never been as they should be. In fact, the political sphere has only dilapidated over the years. Any citizen will attest to vote-rigging and harassment at polling stations. We pride ourselves over being the top […]

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Case Study: DHL Doing it in a different way

Marketing your product at a lower cost might be difficult. Have you ever heard competitors marketing for you? Amazed?? DHL did that with a social media campaign that brought surprised viewers from all over the world and competitors scratching their heads that they just got tricked.

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Don’t Forget The Blanket & Snacks!

Living in Washington DC gives you a lot of opportunities to take advantage of the outdoors. Yes, I said outdoors. Why watch a movie inside on an old moldy couch when you could enjoy a great classic on fresh green grass with many other DMV residents. “DC Outdoor Films” was created for residents in the […]

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Much Ado About Podcasts

I’m sure that you’re all like, “what, podcasts again? haven’t we exhausted this subject?” No! Never! That’s like saying “oh yeah, well, we wrote two articles about youtube so we’re probably done forever, right? that’s all anyone could want to know.” Podcasts are a new medium that nobody seems to talk about anymore. I mean, everyone is vaguely aware […]

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RedEye at the CCF Annual Conference!

Some regular readers of our blog may remember the Georgetown Center for Children and Families shoot that we did almost two months ago. Well, we’ve worked really hard and produced the 10th Anniversary CCF Video, and we’re working with CCF again! We attended their Annual Conference, where they are debuting our 10th Anniversary Video. However, we […]

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RedEye Visits Rhed Pixel

Last month RedEye Post visited Rhed Pixel Communications for a 3-day open house and educational workshop focusing on different trends in the digital production sphere. Rhed Pixel is a post production and training facility located in Falls Church, VA. The first half of day one started off with a seminar on social media trends and how […]

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Technology Workshops Are Here!

RedEye is officially launching Technology Workshops! Each week we will be offering a half-hour session about the topic of the week (found below), and then open up the workshops for any technology questions. We are incredibly excited to be able to share our knowledge with you. Space is extremely limited! To sign up: follow this […]

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Viral Marketing and Why It's Hard to Score "Internet Gold"

Everyone knows all about viral marketing, right? That one video that everyone seems to pass around constantly, the marketing campaign that has countless shares on social media, commercials that everyone seems to quote constantly.. Surely, as a culture, we’re gonna stop falling for stuff like this sometime, right? I’d argue that we already have. A few […]

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